As we move into 2024, the corporate event scene in Sydney is changing rapidly. Event planners are embracing new technologies, creative engagement strategies, and focusing more on inclusivity and sustainability. Here are the top trends to watch out for in 2024 and how they will impact your event planning.
(Want to talk more about what’s on-trend for your own corporate event plans? Scroll straight to the bottom and contact our expert team today about Corporate Events in Sydney!)
1. In-Person Events Dominate, but Virtual is Here to Stay
In-person events are still very popular because they allow for better networking and interaction. According to Cvent, 86% of event programs include in-person events, with 89% of leaders saying these events are critical for increasing revenue. Post COVID things changed for Corporate Events in Sydney with the emergence of virtual events. These will now always have a place as a way of creating quick, mass conferencing but it can’t be argued being together has benefits that virtual just can’t bring!
2. Venues Must Support Experience-First Events
Attendees expect more immersive and interactive experiences. Event organisers are looking for unique venues that can support these needs. While luxury isn't always necessary, venues with a unique aesthetic are in demand. This means looking beyond traditional spaces to create memorable experiences with high engagement, unique experiences and the opportunity to learn or team build like never before.
3. Finding New Ways to Reimagine Engagement your Corporate Events in Sydney
Attendees are exposed to more content than ever, so it's crucial to find new ways to engage them. This includes crafting compelling content, offering breakout sessions, wellness spaces, and better networking opportunities. Follow-up webinars and on-demand content can help maintain engagement after the event.
4. Accessible, Sustainable Events Reflect Brand Values
Sustainability and inclusivity are essential for modern events. Planners are choosing eco-friendly venues, using locally sourced food, and reducing single-use plastics. Ensuring events are accessible for everyone, including those with disabilities, is also crucial. If you’ve actively chosen these values as a brand, be sure to now seek a venue that walks your talk!
5. Corporate Events in Sydney Seek Value: Cost Control Places a Premium on ROI
Rising costs mean that ensuring a high return on investment (ROI) is crucial. Planners are focusing on cost-saving measures while maintaining quality. This includes careful budgeting and negotiating better deals with venues. Seek venues that offer not only great value but fixed pricing and a high level of inclusions to maximise ROI.
The Epping Club – The Ideal Venue for Corporate Events in Sydney
For those planning a corporate event in Sydney, The Epping Club is an ideal venue choice. With state-of-the-art facilities, exceptional catering, and dedicated event staff, The Epping Club ensures that every detail of your corporate event is handled perfectly. Their experience in hosting a wide range of events guarantees a professional and seamless experience for you and your guests. Join hundreds of leading Australian brands who have chosen the Epping Club for their meeting, conferencing, educational and team building events knowing our expert team deliver every single time! Want to know more? Chat with our team and by keeping up with these trends and using the right resources, you can plan a successful and memorable corporate event in Sydney in 2024.